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UNFOLDING THE FUTURE OF MULTI-SENSORY ENGAGEMENT

With our unique mix of scientists and talented engineers specializing in a range of multi-sensory experiences we have ideal expertise for understanding how people interact and engage with environments. Our innovative specialists, at both science and business level, use their industry experience to identify how and when this insight is best applied. Arigami translates research in multi-sensory perception into tangible end to end smart solutions for industries seeking to measure the impact and retention of integrated customer experiences.

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We combine SCIENCE, TECHnology and DESIGN to RESEARCH AND IMPLEMENT seamless SMART SOLUTIONS FOR MEASURING how multisensory stimuli can enhance human experiences ACROSS DIFFERENT mediums.

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We help smart brands move beyond traditional and business-as-usual thinking to focus on scalable, measurable brand promotions. Refining how brick-and-mortar or hybrid digital, pop-up activations encourage interactive consumer/brand experiences with the goal of establishing new or cementing existing relationships. Our research provides new cause-effect solutions and insights. Our KPI-X tools will evolve into another effective decision-making must-have that can complement traditional consumer data KPI’s.

We unfold new futures by combining neuroscience with the kinds of technologies and methods currently used across industries. Empowering brands with a comprehensive understanding of both consumer behavior and the person within it. With this new research, we can help change markets for the better, such as reducing rising budgets of ineffective marketing and demystifying the relationship between business and science.

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EMOTIONS

Neuroscience offers an opportunity to ask more sophisticated questions about the relationship between people and retail environments. For example, why do certain colors inspire some people whilst intimidate others? Why can we make a purchase in one space but not in another? What is the relationship between artificial light exposure and long term stress? What amount of sensory input is required to create a lasting impression?


SENSORY CUES

Technology is now working in symbiosis with science to give us tools that offer up exciting and groundbreaking solutions. We are sitting in an era where we have both the science and technology to leverage brand experiences to become healthier, more efficient, and less costly than ever before.


PHYSICAL RESPONSES

Neuroscience already has vast historical data can be mined to provide us with the opportunity to make design and construction decisions using human cognitive data rather than just intuition. We are categorizing this research according to our bespoke sensory intermix algorithm to build a robust database of relationships and correlations.

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OUR TEAM RESEARCHES THE PARADIGMS THAT INFLUENCE PERCEPTION IN ORDER TO IDENTIFY Which combinations of sensory stimuli CAN ENHANCE emotional ENGAGEMENT.

 
 
Arigami Founder Ari Peralta

ARI PERALTA, MBA
ARIGAMI® CEO & FOUNDER

EXPERTISE: INTERNATIONAL BRANDING & CONSUMER BEHAVIOR

Ari began ARIGAMI® with the intention of creating an "Experiential" fashion brand. His journey led him to consult with a variety of leading scientists. At that moment he began to explore multi-sensory research to inform the retail decision-making process. To his surprise his team found very limited data on multi-sensory stimuli and set out on a quest to partner with leading researchers and universities from around the world to answer the difficult questions only science could clarify. Meanwhile Ari has brought together a group of leaders from neuroscience to engineering and even designers to ensure he created a full spectrum of solutions that are relevant and practical for today's business. With over 15 years of experience in strategic branding, Ari has worked on building a comprehensive career including starting successful businesses and leading award-winning creative projects.

  • Began his career at 16 year of age at the Nielsen Company (largest media measurement company in the world)

  • Led the marketing and strategic business departments at an award-winning destination magazine (Maui No Ka Oi Magazine)

  • Developed new strategies for non-profit funding (generating more support than the previous 10 years of efforts) at the YMCA FOUNDATION

  • Co-developed new protein snack products (protein pudding and protein chips) with world renown food scientist Dr. Massoud Kazemzadeh

  • Co-founded Anthony Loren LLC a "Diamond Award" clinic (rated top 3% in the USA, Allergan)

  • Co-developed GOTOX® Medical App catering to mobile friendly Botox and Filler patients around the world (winner of 5 international design and communications awards)

  • Generated over $30 million in sales directly attributed to his work as an independent strategic brand consultant

 
 
Arigami Experiential Strategy Manager Ramy Elnagar

RAMY ELNAGAR, sOFTWARE ENGINEER
ARIGAMI® coo & CO-FOUNDER

EXPERTISE: EXPERIENTIAL AND VIRTUAL tECHNOLOGIES

Ramy is also one the co-founders of  Somewhere Else, a creative agency and virtual reality specialist. With a production backbone and passion for storytelling, he blends immersive technologies and strategic thinking to deliver comprehensive, proven solutions that enable brands to transform insights into results. Ramy and his team have led projects involving some of the worlds top brands including Adidas, BMW, Heineken and many more.
 

 

ARIGAMI CROSS-INDUSTRY NETWORK OF EXPERTS

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